Philadelphia, PA – December 28, 2007 – The Philadelphia office of Avenue A | RazorfishTM, one of the largest interactive services firm in the world, has named Maia Dunkel as a Senior Account Director and Richard Eden as an Account Director of Client Engagements in Philadelphia. “Maia Dunkel and Richard Eden have extensive experience creating innovative marketing solutions for top companies and will be tremendous assets to our office,” said Katy Thorbahn, Senior Vice President and General Manager of the 135-person Philadelphia office of Avenue A | Razorfish. Their local clients include Philly.com, AstraZeneca and Wyeth Pharmaceuticals.
As a Senior Account Director, Maia Dunkel is responsible for planning and implementing integrated marketing communication strategies for Wyeth Pharmaceuticals. Dunkel has more than eight years of traditional advertising and marketing experience. Prior to joining Avenue A | Razorfish, she was an Account Director at Saatchi & Saatchi. A resident of Philadelphia, she holds M.A. and B.A. degrees in Russian Language and Culture from Middlebury College and St. Olaf College respectively. She is co-author of “Deal Breakers: When Does Mr. Right Become Mr. Not-On-Your-Life?” published by Random House in 2005.
As an Account Director of Client Engagements, Richard Eden is responsible for the
management of client accounts and project operations. Eden has more than 10 years experience in web and application development, and more than seven years consulting in the healthcare industry. He has extensive experience working with marketing groups and brand owners to develop and refine online tactics targeting both consumer and healthcare professionals. Prior to joining Avenue A | Razorfish, Eden was a Program Manager at Refinery (now a part of G2Interactive), where he worked on the launch of new vaccine brands and managed agency teams to create websites, develop online advertising and optimize web sites. A resident of Lafayette Hill, Pennsylvania, Eden holds an M.S. degree in Healthcare Financial Management and an M.B.A. in Healthcare Administration from Temple University, and an M.S. degree in Engineering Science from Penn State. Additionally, he is certified by the Project Management Institute as a Project Management Professional (PMP) and is the Treasurer and Executive Board member for Cheltenham Center for the Arts.
About Avenue A | Razorfish
Avenue A | Razorfish is one of the largest interactive marketing and technology services agencies in the world. The company helps industry leaders such as Starwood Hotels, Kraft, Ford Motor Company and Carnival Cruise Lines use digital channels to acquire and service customers. Avenue A | Razorfish's full suite of digital offerings includes online advertising, Web site design and development, email and search engine marketing, emerging media strategies, and enterprise portal development. Its award-winning client teams have a great understanding of customer needs and provide solutions through distinct business disciplines, which include: analytics, strategy, technology, media, creative design and user experience. Avenue A | Razorfish has offices in markets across the United States, and global operations in Australia, China, France, Germany, Japan and the United Kingdom.